Showcasing your podcast, YouTube channel, or service/product through social media is basically a given in today’s world, for any industry, big or small. It gives you a great way of growing your exposure and audience, and over time, customer base as well. It’s complicated though by the fact that each social media platform, Facebook, Instagram, LinkedIn, all have their own preferred video formats, and even within those formats, they have specific ways of showcasing the videos as well. It’s often enough for my clients just to produce the main show, let alone making highlights in ways that compliment each social media platform. That’s where I come in, and the highlights shown here are just some of the examples of all the various clips I’ve put together in the past to increase audience numbers and, big picture, growth.